Branding
CME
CME is a pharmaceutical consultancy providing high quality services and advice in Dubai for over 10 years.
IKTOMI was asked to define a full brand communications strategy and develop a complete rebranding for the company with special attention to redesigning their website.
Concept
A modern, clinical yet visually stimulating look was developed to underline the vast experience of the company’s founder yet to capture the cutting edge ideas of the new direction in which the company was moving.
A full visual language and custom iconography was created to make the technical nature of the business accessible and visually stimulating.
